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Social Media Advertising

Reach more candidates 🚦

Written by Andreas Berg

With Talent Hire's integrated social media advertising, you can easily publish and boost job ads directly to Facebook, Instagram, and LinkedIn. The ads adapt completely to your employer brand and are published directly from your own official channels as the sender. There is no starting fee, you only pay for the packages you choose to activate ✨

To activate social media advertising, contact our support and we will help you set it up 🎉 Below we list the information we need if you choose to set up your employer brand, which is our recommendation.

Example of what a finished social media ad looks like with a custom graphic profile (Employer branding)

Custom ad template for your employer brand

For our support to set up your custom ad template based on your employer brand, we need the following information and material:

  • The company logo in 200 x 200 pixels.

  • A link to at least one of your social media channels (LinkedIn, Facebook, or Instagram). Example: https://www.linkedin.com/company/your-company-name

  • Images for the ad. We recommend images in 1:1 format (square) with a resolution of 1080 x 1080 pixels for the best result on social media.

  • If you want to include the company's graphic profile with, for example, banners, frames, or symbols, you can also send this to us ✨

Publish with your company as the sender

To publish the ads with your company as the sender, an administrator needs to approve a partner request from our technical partner SpiderAds.

LinkedIn

Your LinkedIn page administrator receives a notification in the admin interface on LinkedIn and must approve the request there. (Tips: Här har texten formulerats om något för att undvika pronomen (he/she/their) enligt riktlinjerna).

Facebook and Instagram

Your administrator approves the partner request via your Facebook page → Professional dashboard → Page access → Partners with access, and then approves the request from SpiderAds. 🏁

⚠️ Note! The person who approves the partner request from SpiderAds must have administrator permissions in the company's Meta Business Portfolio/Business Manager. It is not enough to only be an administrator for the Facebook page.

You are now ready to start using social media advertising directly from Talent Hire!


Social Media Advertising

To increase the reach of your ads across multiple social media platforms, we offer a feature that allows you to boost your ads!

Ordering social media advertising is integrated as a natural part of the ad creation process. You don't have to leave the system to place an order, just customize your ad and let our smart algorithm take care of the rest. 😍

Below we'll go over how the order process works and what you can expect!

Choose a package to get started!

Once you have created your ad and reached the final step called "Publishing," there are three different package options – Small boost, Standard boost, and Biggest boost.

  • Click on "Select package" for the package you are interested in.

  • A field where you can adjust your order according to your preferences will then be displayed.

The geographical placement of the marketing

  • If you want to change the areas where the ad will be marketed, click on the edit pencil next to "Where the ad is shown."

If you don't make any changes, it will automatically be the address you provided in the recruitment + 10 km.

Preview and adjustments

You can easily see how the ad will look on social media through the overview above, and if you make any changes, the overview updates in real time!


Billing

When you are satisfied with how the ad will look, the last thing you need to do is to fill in the billing information.

At the bottom of the page, when you selected one of the packages, a box named "Additional Information" appeared. Here, you fill in the cost center and any reference person who should be on the invoice ✍

Done!

After that, you can proceed with the publication of your ad ✨

It's also possible to order social media advertising afterwards by going back to the publishing step during ad editing and adding a boost.

Then just sit back and watch as the applications roll in!

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